Real-World Research, Clinical-Grade Insights.
Consumer insights, real-world evidence, and clinical research — simplified.
Our North Star
is helping consumers, product manufacturers, regulators, and healthcare professionals, answer one powerful question: “How does this product make someone feel, and what impact does it have on an individual or across a cohort?”
Collect Statistically Significant Product Performance Data with Consumer Insight Studies
Conduct randomized, Blinded, and Placebo-Controlled Clinical Studies
Get Data Results in 60-120
Days
Use Real World Data Compliantly in Marketing to Sell More Products
Our proprietary study management software delivers longitudinal insights that go beyond cross sectional surveys and consumer reviews. From Real World consumer studies, to A/B product testing, to publication-ready clinical studies, we provide flexible, compliant, and affordable data solutions that scale with your goals.
Trusted by Dietary Supplement and Functional Health Leaders
Why Work With Us?
Real world data on product performance was reported the 3rd most important factor for consumers shopping for a health & wellness product.
Total # of people who answered 2,803
A majority of individuals will pay more for products with performance data.
Total People: 1,857
How much more consumers are willing to pay for a product with data on product performance.
We Make It Easy For You
STEP 1
Review and approve Study Protocol, hosted on our Proprietary Software.
STEP 2
Recruit from your network or utilize our Participant Registries and let us handle recruitment.
STEP 3
Receive an In-Depth Data Report with Statistically Significant Product Performance and Consumer Demographic Insights.
STEP 4
Translate data into compliant Marketing assets, utilize Real World Evidence in R&D decisions, or pursue publication in a medical journal or white paper.
Multiple Studies Published In Leading Medical Journals
Trusted by Industry Leaders
We proudly support some of the most recognized names in dietary supplements, functional health, and wellness. Our data-driven research solutions help these brands and researchers validate product performance, build consumer trust, and accelerate growth.
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Justin Tidwell, CEO at Nowadays
"Participating in this study allows us to stay at the forefront of innovation while helping to shape standards that prioritize safety, quality, and consumer education. We’re thrilled to sponsor this study and contribute to groundbreaking research in this rapidly evolving industry.”
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Tiffany Chin, Head of Cannabis/Hemp at Snoop Dogg Enterprises
“We want to know the impact our beverages have on consumers. It’s about more than just a good time; it’s about how it fits into their overall well-being."
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Andrea Baillo, Researcher
“MoreBetter’s software is intuitive, powerful, and perfectly tailored for anyone looking to track real world data to gain insights into their formulations and products. The ability to customize and monitor individual responses for different treatments has been invaluable.”
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Tony Schwartz, Slumber
“We partnered with MoreBetter to gather valuable insights related to product efficacy, published those results, got more traffic to the site, and converted that traffic better than we had been doing without their data. +1 for RWD.”
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Sean Zyer, CEO at Earth Buddy Pets
“Tyler from MoreBetter is amazing. I can’t give him enough credit. He’s super responsive, easy to work with, and very knowledgeable.”
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Rich Barnes, Slumber
“MoreBetter and their patented tech give our products a platform to be tested with the assurance of data purity.”
